Customer Service Idea Bank > Exceeding Expectations > Master the art of handwritten notes
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Handwritten notes can make a huge impression. Customers appreciate them as a thank you for their business because it's personal and the sender obviously put a little bit of thought into it. Most of us default to the convenience of an email or a form letter, but there are a few simple steps you can take to make note writing almost as easy.
- Keep a box of note cards handy. This way you can write the note as soon as something good happens.
- Be brief, but descriptive. A good note is only a few sentences long. Just make sure you use those sentences to describe why you appreciate your customer.
- Deliver the letter the sooner the better. Speed is good.
I send out at least one handwritten note per week. I've often seen them on a client's desk weeks after I sent it. I bet my competitor's email was simply read and filed!
Last updated on June 7, 2010 by Jeff Toister
